About Brickheads Toy Company

Founded in 2024 in Boulder, Colorado, Brickheads Toy Company exists to give U.S. LEGO® collectors access to products that are difficult—or impossible—to buy in the United States.

We specialize in international LEGO® items that are not sold through U.S. retail channels—with a strong focus on European releases. That includes foreign-edition LEGO® magazines with exclusive polybags, region-only foil packs, trading cards, and other collectibles that never make it to American shelves.

If it’s unavailable in the U.S., that’s exactly what we look for.

Our Story

Brickheads Toy Company started with a simple problem: some of the most interesting LEGO® products are released overseas, while U.S. collectors are left with limited options. Accessing those items usually means dealing with freight forwarders, customs, inconsistent sellers, and inflated resale prices.

We built Brickheads Toy Company to remove that friction.

Today, we operate as a curated import and subscription business, sourcing LEGO® products from abroad and delivering them directly to U.S. customers—clearly priced, reliably shipped, and ready to collect.

Why We Are Different

U.S.-Only Access to International LEGO®

We focus on LEGO® products released outside the U.S. and make them accessible to American collectors.

Subscriptions & Limited Drops

Our subscription offerings deliver exclusive international LEGO® items monthly, while our shop features limited releases when inventory is available.

Transparency & Trust

We’re clear about sourcing, availability, and what makes each item special. No confusion. No overpromising.

Brickheads Toy Company is a brand operated by Obscura Commerce, a U.S.-based e-commerce company focused on subscription and specialty retail brands. Learn more about Obscura Commerce on LinkedIn

Brickheads Toy Company is not affiliated with the LEGO Group. We are independent LEGO® enthusiasts dedicated to expanding what U.S. collectors can access—beyond what domestic retail offers.